When sellers have to worry about what happens to an ad after it's sold, they lose focus on closing deals.
Small companies can't afford a full ad operations team to catch everything the sales team tosses over the fence, so what's an SMB to do?
Automate anywhere and everywhere possible.
Today, Ryan Kulage and Nick Pataro look at an integration that is saving publishers loads of time by automating the delivery of web advertising through the use of the MagHub - Broadstreet Integration.
Sellers can focus on selling and publishers don't have to stay up all night double entering their ads into their ad servers! Win-Win.